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Link Spamming is the process of spamming other web-sites or web sources with the goal of acquiring backward links. It might be otherwise defined as the process of trying to "acquire links from a source which is not relevant and which doesn’t want to link out". Otherwise, it is the process [...]

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Link Popularity is defined as the "popularity of your web-site in terms of in-bound links and the number of resources over the web pointing to your website". Link Popularity is different from what we would normally claim to be link building, because it is more of a direct result of link [...]